With experts saying the shopping preference for online over brick-and-mortar will continue, businesses should facilitate access to all channels of their supply chain and take advantage of growing markets. One such channel to consider is Canada, the tenth-largest economy in the world. Since the consumer audience is (in many ways) similar to the United States, Canada is an attractive market for US- based companies. With the Canadian market as an additional source of revenue for your business, you’ll increase resilience during a possible crisis (such as the pandemic).
This ParcelCast episode features ProShip’s Justin Cramer and Jeff Lukaszewski as they dive into the Canadian market and why it’s the most likely natural extension of your base business. Our ProShip shipping experts are joined by guest executives, Becky Roesle and Rosemary Hill of Purolator International (see guest bios below). Together, these logistics professionals provide an in-depth look at both the B2B and B2C sector of the Canadian market. They also share advantages to working with Purolator International in assisting with consolidated clearance into Canada. Listen in to learn about what the “COVID effect” has had on consumer behavior in Canada (think: acceleration)!